How to Change the World



FAQ: How to Autograph a Book

  • Question: When you autograph a book, what does your message say?

    Answer: It says “Resisting you is futile.”

  • Question: Why do write this?

    Answer: Because I want my readers to feel good about themselves.

  • Question: Why do you sign the cover?

How do publish thee? Let me count the ways.

At long last my latest book, Enchantment: The Art of Changing Hearts, Minds, and Actions, is available. Here are the ways to order it. As an indication of what the critics think of it, this is the Kirkus review:

Apple’s former chief evangelist leads businessfolk down the path to enchantment.

Got an enchanting photo?

I’m running a photo contest for enchanting pictures. There are five categories: Kids, Pets, Travel, Vehicles, and People. The prize is a Nikon 3100 for the winner of each category plus an iPad for the category winner with the most votes. Click here to learn more. The deadline is in eight days!

Kirkus review of Enchantment

I’m all grins today because the Kirkus review of Enchantment just came out:

How to avoid the 7 deadly sins of business storytelling

Over in the American Express Open Forum I posted an interview with Jennifer Aaker and Andy Smith about the “7 Deadly Sins of Busines Storytelling.” It will help you optimize the impact of storytelling in your marketing.

What We Can Learn From Justin Bieber

You may find this hard to believe, but I wrote about “What We Can Learn From Justin Bieber” at the American Express Open Forum.

The Art of Online Customer Service

Marsha Collier explains the Art of Online Customer Service in an interview with me at the American Express Open Forum.

The Last Blog Post

There’s a group effort for bloggers to post their “last post” today. Here’s the premise: If you had one last blog post to send out, what would you say? This is based on The Last Lecture by Randy Pausch.