As Global Traffic Matrix continues its roll-out they have introduced a great feature for anyone who wants to raise funds for a charity or community group. They have teamed up with Toolbars4Charity to provide a viral way for fundraising.

If you belong to or know of an organisation that needs to raise funds then the Toolbars4Charity will be of great value to you.

Essentially what you would need to do is to visit Toolbars4Charity and click on the Organizations button. This will bring up a form for details of the organisation. When you complete the details a toolbar will be built for the organisation and this will allow the supporters of the organisation to raise much needed funds. So, how does this work?

On the toolbar is a search box that allows users to do internet searches (via Yahoo by the way). When the results are returned there will be a number of sponsored links shown on the page. Assuming that the user clicks on a sponsored link (there is checking in place to make sure that these clicks are valid) then a portion of the payment received by Yahoo for the sponsored link is paid to the organisation.

Clearly, the more people in an organisation that download the toolbar the greater potential there is to earn funds.

Features of the toolbar are:

1. Customised Toolbar free of charge
2. Total control for look and content
2. No pop-ups, spyware or malware
3. Compatible for Internet Explorer and Firefox
4. Download takes 40 seconds or less
5. Strong Adult Content Filter

The toolbar is designed for any organisation that looks for donations and undertakes fundraising activities. This could be a local church, a soccer team, a choir, a major charity or similar organisations.

For more details please visit Toolbars4Charity and watch the short video.