Do you have employees who confuse job titles with job missions? Then scoot on over to the American Express Open Forum and read "How to Change a Job Title Into a Mission."

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Over at the American Express Open Forum, I’ve posted an article called “The Lesson of Satzuma.” This is explains how a tiny company called Satzuma stood out of the CES crowd by focusing on a fun group of products. Check it out as a marketing lesson.

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Are you coming to CES in Las Vegas next week? If you are, be sure to drop by the American Express Open Forum booth. Tony Hsieh (Zappos), Anita Campbell (Small Business Trends), John Jantsch (Duct Tape Marketing), Ben Parr and Barbara Dybwad (Mashable), and I will all be at the South Hall booth. This is the current booth schedule:

Thursday, January 7

11:30 a.m.—1:30 p.m.—Tony Hsieh, Zappos

2:00 p.m.—3:00 p.m.—Guy Kawasaki, Alltop

Friday, January 8

How would you like to offer an iPhone application for your website or blog? Check out AppMakr if you do. It allows you to make an iPhone app for your website or blog without any programming skills in a few minutes. The cost to create an app is as little as a one-time $199 fee.

There is no better way to please and impress people around Christmas time than to make them something. If you can cook, make them a meal. If you can paint, make them a painting. If you can sculpt, make them a sculpture—you get the picture.